Ideas

Now that I had the idea of what I wanted to package, I needed to think of what I could physically package to help me do this:

The idea behing this was to package a pair of teeth, like 'joke teeth' that people wear on halloween etc. but have them as perfectly straight, nice white teeth and emphasize that braces could help you get these.

I really like this idea, because it reminds me of when I was at school. I didn't know what they were called so when I looked on the internet, it came up with 'origami fortune teller'...so I went with that. They idea is to have it so that when you 'play it' it reveals facts about braces etc. and then if you completely unfold it, and reverse it...it will reveal a poster, similar to size that you sometimes get in a CD.
2 reasons that I like this are;
its nostalgic - for the audience, it will (hopefully) remind them of what they used to do at school.
interactive - you have to physically interact with it to reveal the facts, which will make it memorable.

If I was to carry this idea forward, I would probably have to use the vinyl cutter in the digital print room to apply something to the mirror.
To visualise what it would look like...I 'mocked' it up on photoshop, although I do really like the idea I'm not sure it would be as effective in reality...