Brief -
Produce 3 A1 pieces that include one quote (per sheet) chosen from the articles we have previously worked on from The Guardian.
Who needs to know? -
LCA Students, staff and visitors.
What do they need to know? -
The tone of the article and that we, collectively, are good designers.
Why do the need to know? -
To relate the quote to a certain context and be impressed by the course.
What will they respond to? -
A1 sheets presented in the corridor and assuming they're all design students good design.
What research is required? -
Primary:
Secnodary: Other examples of type as image - Books: 'Hand Job' - Michael Perry and 'New typographic design.'
Editorial images in context -
Regardless of how hard I found some of them...I'm really happy with the end resolution, especially when they're put in context.
My weakest one, if I had to chose, would probably be the photograph (sorry Nan...lol)but I wanted to try different ways of image making.
Why Illustration?
One thing that was raised in the crit was that I need to identify why have chosen to use illustration instead of all photographs?
- The main reason is because the images that I have got for reference are either off the internet or stills from videos and the image quality is pretty low therefore I don't think it would look particularly professional when used on the title sequence.
- Second reason - It was somewhat inspired by the fact I always used to draw on magazines.
- The last, not so valid reason is that I feel it would be more visually engaging.
However,
After the crit...and looking at some of the images I have, I think I am going to mix illustration and video stills; on the video stills I will work in some illustration or textures so that it isn't just a sequence of photographs.
- The main reason is because the images that I have got for reference are either off the internet or stills from videos and the image quality is pretty low therefore I don't think it would look particularly professional when used on the title sequence.
- Second reason - It was somewhat inspired by the fact I always used to draw on magazines.
- The last, not so valid reason is that I feel it would be more visually engaging.
However,
After the crit...and looking at some of the images I have, I think I am going to mix illustration and video stills; on the video stills I will work in some illustration or textures so that it isn't just a sequence of photographs.
Crit Feedback
Thankyou for my feedback!...
I would definately say this is the probably the best feedback I've got, Not because it praises me and says everything is 'nice' but because it is actually going to help me.
It was really informative and helpful, thankyou again.
I would definately say this is the probably the best feedback I've got, Not because it praises me and says everything is 'nice' but because it is actually going to help me.
It was really informative and helpful, thankyou again.
This Column Will Change Your Life
I found it really hard to 'visualise' something for this piece but in the end I decided to work with the headline 'A big effort doesn't always mean a big effect'...and the fact that the article talks about humans being bad with numbers etc...therefore confused.
- From this...I came up with the 'Thankyou for your effort' - 'Effect = 0' and then by wrapping them up in the lines, it makes the message look somewhat confused.
- I chose the colours based on the colour of the headline so that the page worked.
Preliminary schematic -
Possibility that it will change...however I think the basic elements will stay the same.
Illustrations for animation
I have work done previous that needs uploading (i.e. rough storyboards, sketches of layout on screen etc.), however I don't have them as a digital files yet (really need to get the hand of taking photos/scanning things as I am doing them).
So, my intention for the 'look' of the animation, is to make it look like someone (the viewer) is reading a magazien with breakfast...and the camera then zooms into areas of the magazine spead, and moves around to show small/short animations to represent each of the top 10 stories.
The following elements are all seperate layers on photoshop so can be moved/changed etc.
* The toast is purple because its supposed to be blackcurrant jam...
Below is a 'mock up' of what the composition will look like, however the things I will be changing:
Design decisions:
This mock up will also help with my storyboarding, as I can clearly illustrate with screen shorts where the 'camera' will move to.
* The toast is purple because its supposed to be blackcurrant jam...Below is a 'mock up' of what the composition will look like, however the things I will be changing:
- The type at the top of the magazine page.
- The table cloth needs to be smaller (the squares on it)- It looks like a giants table cloth...or a tiny magazine.
- The magazine will actually be hand drawn, so it will look like it actually fits with the other illustrations unlike now. I did a vectorised version before 1) It was easier for me to work out image frame sizes etc. and 2) It illustrates my intentions for the crit.
Design decisions:I am doing hand drawn illustrations of the 'celebrity stories' instead of using photographs because:
- I want to incorporate hand crafting with the digital software.
- I can't depend on the image resolutions of the appropriate images that I would want to use and I can't exactly take my own photographs of them (lol)
Below is basically the same thing as above, however it has images to represent where each story will go. I will be doing short image sequences to go in each of these, so that they will also fit with the look of the other illustrations.
This mock up will also help with my storyboarding, as I can clearly illustrate with screen shorts where the 'camera' will move to.Editorial Rationale -
Brief -
Create appropriate imagery to accompany 4 different articles in The Guardian magazine.
Create appropriate imagery to accompany 4 different articles in The Guardian magazine.
Who needs to know? -
Middle class, good to high income, well educated, over 20.
What do they need to know? -
The content of the article - doesn't necessarily need to address every single point made in the article, just reinforce the content - don't go completely off key.
Why do they need to know? -
To illustrate a point / points made in the article or entise them to read the article in the first place (but not distract them from the article)
What will they respond to? -
Tone thats appropriate to the article and the general tone of the magazine.
What research is required? -
Primary: Look at recent Guardian newspapers and magazine supplement.
Secondary: Existing imagery that have been used in The Guardian - specifically the weekend magazine.
Audience Profiles -
I felt that looking at magazines as well as TV channels would be particularly appropriate for my subject matter, as certain types of magazines sell by printing 'celeb stories', so the information on the audience for these could frame the appropriate audience for the proposed TV show.
From the same site I found information on 'the hits' music channel as they occasionally play 'countdowns' of things, not specifically celebrity stories by of popular music etc.
After seeing the audience profiles for celebrity orientated magazines, I went on to see what channels would be likely to show such a programme;
The above secondary research presented a selection of channels: Channel 4, E4, ITV2 etc.
As I personally watch BBCthree I know that they do show programmes similar to the one I would be creating a title sequence for i.e. Most annoying people 2009, Greatest songs of the noughties, therefore I also looked into them.
I think that I am going to
From the same site I found information on 'the hits' music channel as they occasionally play 'countdowns' of things, not specifically celebrity stories by of popular music etc.
After seeing the audience profiles for celebrity orientated magazines, I went on to see what channels would be likely to show such a programme;
The above secondary research presented a selection of channels: Channel 4, E4, ITV2 etc.
As I personally watch BBCthree I know that they do show programmes similar to the one I would be creating a title sequence for i.e. Most annoying people 2009, Greatest songs of the noughties, therefore I also looked into them.
I think that I am going to
Top 10...
By uploading it onto Issuu, it isn't playing the video...however, this is the presentation I will be using.
Also, It was initially only 9/10 slides but when exporting it as a PDF, it made all the slides with 'animations' on into seperate slides so now its about 14.
Someone said to me today "Celebrity stories? That doesn't seem like your kind of thing?". Just to confirm, yes I am one of those people that checks celebrity gossip blogs because I really am that 'cool'. lol.
The final Top 10 -
Having decided on my final Top 10, I looked more at each story just to gather vague information to help with the development of my title sequence:
Tiger Woods affairs
Chris Brown and Rihanna domestic
Jordan and Peter break up
Kanye West storms the VMA's
SuBo sensation
Lady Gaga: A man?
RATM christmas No.1
Christian Bale F-Word rant
Michael Jackson Comeback / death
Tiger Woods affairs
Chris Brown and Rihanna domestic
Jordan and Peter break up
Kanye West storms the VMA's
SuBo sensation
Lady Gaga: A man?
RATM christmas No.1
Christian Bale F-Word rant
Top 10...What?
I have decided to do 'Top 10 Celebrity Stories of 2009' - The main reason I chose this;
- I need to chose something thats going to keep me interested for more a few a weeks...and being strangely obsessed with the whole 'celebrity world' I thought...surely this will hold my attention.
At first, I simply made a list of all the celebrity stories I could think of that had happened in 2009...and for a more solid list with proof of the stories and the fact that they were quite 'big stories' I looked in various end of year magazines and the internet:
(Associated Content)
('Good to know')
There were a lot of sites with their own compiled lists etc. (officially probably as valid as my own list) but I found some of them weren't that appropriate to the UK such as 'David Letterman scandal' (I know of him...I don't know that much to be interested in him).
So - I will take information from these but I want my final top 10 to be something that a UK audience would be interested in and know of the celebrities that story surrounds.
- I need to chose something thats going to keep me interested for more a few a weeks...and being strangely obsessed with the whole 'celebrity world' I thought...surely this will hold my attention.
At first, I simply made a list of all the celebrity stories I could think of that had happened in 2009...and for a more solid list with proof of the stories and the fact that they were quite 'big stories' I looked in various end of year magazines and the internet:
(Telegraph)
(Associated Content)
('Good to know')
There were a lot of sites with their own compiled lists etc. (officially probably as valid as my own list) but I found some of them weren't that appropriate to the UK such as 'David Letterman scandal' (I know of him...I don't know that much to be interested in him).So - I will take information from these but I want my final top 10 to be something that a UK audience would be interested in and know of the celebrities that story surrounds.
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